Background
Trained in Fashion Design, Led Technical Design for specialist, luxury & large fashion companies across 5 countries.Educated: At London College of Fashion (UAL) UK ·
Philadelphia College of Textiles & Science, USA.
30 yrs · 5 continents
30 years across 20 countries and 5 continents. I bridge the reality gap between creative ambition and profitable execution — from technical supply-chain mastery in Asia to driving financial success for global brands across Europe.
Four disciplines,
one point of view.
Whether behind the microphone, across a strategy table or inside a supply chain — the work is the same: translating vision into something measurable, profitable and lasting.01
Strategy
360° brand and operational strategy — from positioning to profit, for emerging and established houses.
02
Supply Chain
Technical mastery built on offshore leadership in China and India, translated into clear, executable plans.
03
Mentorship
Guidance for founders and creatives building resilient, high-impact fashion businesses.
04
Speaking & Podcasts
Keynotes, panels and long-form conversations on the real mechanics of the industry.
A TRACK RECORD OF MEASURABLE TRANSFORMATION
Not theory. Numbers.
Revenue growth.
Orchestrated a denim department turnaround, scaling weekly sales from 700 to 2,000 units through strategic market alignment.
+185% denim sales uplift.Operational excellence.
Delivered a 90% improvement in process efficiency during fitting and sealing, slashing lead times.Global supply chain mastery.
Led offshore operations in China and India with expert technical insight on high-stakes production.
A TRACK RECORD OF MEASURABLE TRANSFORMATION
Not theory. Numbers.
Revenue growth.
Orchestrated a denim department turnaround, scaling weekly sales from 700 to 2,000 units through strategic market alignment.
+185% denim sales uplift.Operational excellence.
Delivered a 90% improvement in process efficiency during fitting and sealing, slashing lead times.Global supply chain mastery.
Led offshore operations in China and India with expert technical insight on high-stakes production.
THE PODCASTS
Two shows, one voice.
The real fashion stories — and the "how" behind the numbers. Blending technical prowess with personal wellbeing strategies for a new wave of resilient founders.
SHOW 01 — INDUSTRY
Behind the Fashion
Industry's Edit.
The real fashion stories — and the technical, financial and human "how" behind the numbers.
LISTENSHOW 02 — CULTURE & POWER
Black Girls Can...
Honest conversations with the Black women rewriting what's possible — bold, intimate, unfiltered.
Watch The Story:
LIVED & WORKED
Global hubs. Local fluency.
Strategy that travels — informed by living and working across the world's most demanding fashion ecosystems.
London
Brand strategy & retailBarcelona
Creative directionSwitzerland
Operations & financeAsia
Supply chain leadership
TODAY
Channeling a lifetime of expertise into a new wave of resilient founders.
Through the podcasts Behind the Fashion Industry's Edit and Black Girls Can..., Petula doesn't just share the real fashion stories — she teaches the "how" behind the numbers. By blending technical prowess with personal wellbeing strategies, she's helping a new generation build high-impact, sustainable fashion businesses.
WORK WITH PETULA
SERVICESHow we can work together.
Four ways to collaborate — built for brands, founders and institutions ready to turn creative vision into measurable, sustainable results.01
Brand & Business Strategy
ENGAGEMENT-BASED
End-to-end strategy that closes the gap between creative ambition and commercial reality — for emerging and established houses.
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Brand & market positioning
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Range & assortment strategy
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Commercial planning
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Go-to-market execution02
Supply Chain & Operations
ON REQUEST
Hands-on technical advisory drawn from offshore leadership in China and India and operations across five continents.
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Supplier strategy & sourcing
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Fitting & sealing efficiency
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Lead-time reduction
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Cost & margin engineering03
1:1 Mentorship
FROM £650 / MONTH
For founders and creatives building resilient, high-impact fashion businesses — blending technical guidance with wellbeing.
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Monthly strategy sessions
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Async support between calls
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Network introductions
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3-month minimum04
Speaking & Podcasts
ON REQUEST
Keynotes, panels, fireside chats and podcast guesting on the real mechanics of the fashion industry.
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Keynote talks
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Panel moderation
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University guest lectures
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Podcast features
the gap between creative ambition and commercial reality — for emerging and established houses.
—
Brand & market positioning
—
Range & assortment strategy
—
Commercial planning
—
Go-to-market execution
TESTIMONIAL:"Thank you again for visiting and delivering such an engaging and inspiring session for our learners. The students really connected with your honest insight into the fashion industry, business, and your personal experiences, and they especially valued the opportunity to ask questions and gain real industry knowledge.Your session created a positive and professional learning environment that encouraged confidence, curiosity, and meaningful discussion. It was a fantastic experience for the group, and I would be very happy to collaborate again in the future".UAL Level 4 Diploma in Garment Technology for fashion retail.
At Capital City College: Finsbury Park Campus.Tutor: Tanya Thanh Truong
Petula.
Fashion industry expertise, in conversation and in counsel.
LET'S WORK TOGETHER
Ready to bridge the gap between
ambition and execution?
© 2026 Petula. All rights reserved.